Vitamin A

California eco-swim. The original.

AI summaryCalifornia-made eco swim from 2000 onward. Recycled fabrics, made in LA.

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Founded

2000

Headquartered

Laguna Beach

Price tier

$95–$220

Ownership

Independent

Verification

Tier 1

Fully sourced

Good On You

Good

The story

Amahlia Stevens founded Vitamin A in 2000 on EcoLux®, a recycled nylon she co-developed — making it one of the first sustainability-led swim brands.

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Signature pieces & price anchors

Signature pieces

— California high-leg one-piece
— Ecolux bikini

What things cost

Bikini set

$170

Materials & sourcing

· Publicly sourced

EcoLux® recycled nylon

Italy

Recycled polyester

China, USA

Production

· Publicly sourced

Country

California, USA

Factories disclosed

Yes — full supplier list

Scale

Owned & partner LA factory

Conditions

Cut and sewn in California; named partners

Certifications

1 held · 0 not held

✓

1% for the Planet

Held · Registry-verified

Pledges 1% of revenue to environmental nonprofits.

Founder & ownership

Founder

Amahlia Stevens

Ownership structure

Independent, women-owned

Laguna Beach surfer-designer; founded Vitamin A in 2000 as the first 'eco swim' brand.

SOURCES · Data points are labeled Publicly sourced, Brand-reported, or Verified. Verified items have been documented and reviewed by INTENTION. Brand-reported items are claims by the brand and have not been independently verified.